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Day 1 includes - The 7 Myths About the Book Industry, Creating Your Marketing Platform, Book Outlining Process, and Myers-Briggs Test, Myers-Briggs Test explanation, and Personas

Day 2 includes - Critique of Persona Homework, Intro to Blogging, Anatomy of a Blog Explanation, Writing Your Blog for Each Persona, & Template for a Blog Post

Day 3 includes - Critique of Homework Blog Posts, How to Promote Your Blog—Basics, Master Guideline for Blogging Your Book, Pendulum Presentation, and How to Promote Your Blog--Advanced